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Business Administration 162 - Principles of Marketing - Cardona

Business Administration 162 is a principles of Marketing class intended for students of business administration or business owners interested in mastering the art of branding

What is Intellectual Property (IP)?

Intellectual property (IP) refers to creations of the mind, such as inventions; literary and artistic works; designs; and symbols, names and images used in commerce.

IP is protected in law by, for example, patentscopyright and trademarks, which enable people to earn recognition or financial benefit from what they invent or create. By striking the right balance between the interests of innovators and the wider public interest, the IP system aims to foster an environment in which creativity and innovation can flourish.

From WIPO.

Get Help with Intellectual Property

Pro-Bono Assistance 

Definition: The term "pro bono," which is short for pro bono publico, is a Latin term that means "for the public good. Pro bono generally refers to student provision of voluntary, law-related services to people of limited means or to community-based nonprofit organizations, for which the student does not receive academic credit or pay. via Georgetown Law, American Bar.

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