
What Is This Guide?
This guide is to help you complete the Marketing Plan assignment as well as general resources for the Business Administration (BUSAD) 162 Marketing course with Prof. Cardona. Some of these resources will be publicly available online while others may require your GCC login to (same sign on as your Canvas). If you need help at any time, please contact your librarian Aisha Conner-Gaten, aconnergaten [at] glendale.edu.
For information and the latest updates on your Marketing Plan assignment, please visit the BUSAD 162 Canvas course.
Directions to Use This Guide
Use this guide by selecting the tabs on the left side of the screen on desktop/laptop or by finding the tabs at the top of the screen on a smartphone.